The Allure of sales — Chic50Style

The Allure of the Sale

Fashion and shopping

Designed to make us feel good, the shopping experience and afterwards the clothes and shoes that help us create our own identity, build our confidence and make us feel stylish.

In recent times our relationship with clothes and shopping has turned sour. The internet experience the Covid outbreak, the need for fast fashion. Have we lost the love of our high Street ?

“Garments made for life are thrown away”

“How low can you go & how much is to much”

“Fashion shelf life on-trend for one season

“We know the price but what’s the true cost”

Wardrobe reality

When is enough…enough

Charity shops

Justification by sending to charity shops BUT even now many are so overwhelmed with stock that it’s shipped abroad burnt or used for landfill .

Clothes from plastic making changes

Ethical shopping favourites

ASOS Responsible Edit

H&M Conscious Collection
Mango Committed
Net a Porter Net Sustain
Zara Jion life

Why I avoid the sales…

I have a serious dislike of sales it’s easy to get distracted by things you don’t need or items you buy because of the price. The temptation of brands labels salespeople displays ….the queues the mess.

Check the price

The items normally with the highest discount are from previous seasons they have already been in a mid season sale. The retailer will be hoping to get a profit before sending to an outlet.

Covid shopping

The fitting rooms have remained closed I have clothes in my wardrobe from a size 4 to a size 12 they all fit .This can be turned to a great advantage at home, you have all your shoes to choose from and a choice of undergarments you can see what items in your wardrobe what they will work. Most stores offer 28 days to return, always check it’s not a credit note.

Is it really a bargain

if you really are unable to give in to the temptation of Sale remember just because it’s cheap it doesn’t mean it was a bargain unless it really suits you and you are going to wear it.

6 months later it’s hanging in the wardrobe the sale ticket still on it …or you wear it because it’s your bargain that you didn’t really go shopping for …then it’s off to the charity shop

Be prepared

take the time to think of your needs before you see tempting red tickets

Focus

Shop for what you want or need when we are in the excitement of a sale we get distracted with the price we let the fit and colour go out of our head.

Real-life

Dress for where your body is now do not buy for when your diet finished or how your shape will be when your boot camp finishes.

Inventory

What’s missing from your wardrobe I always replace white shirts or shop for classic items that will work with the clothes I have already had.

Setting a bad example

Covent Garden

Bored on a Sunday went out for a walk I have brought sale shoes and I’m now outside Chanel.

Westfield

Late night shopping having worked all day I’m in work clothes & flat shoes ‘cheering myself up’

The COVID sale January 2021

Due to lockdowns in place, the sales would have launched online where possible The shops would have been left with a huge amount of Christmas party wear and evening outfits and accessories. The Covid crisis has left many of us working from home in casual or loungewear …if like me you saved your money by adding something that could be worn throughout the year with what you already had